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IOTA Price Sinks 10% as Wider Market Plots Tepid Recovery

Iota price sinks 10% as wider market plots tepid recovery

IOTA Price Sinks 10% as Wider Market Plots Tepid Recovery


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The IOTA price declined approximately 10 percent on Tuesday, even as the wider cryptocurrency market made a tepid recovery from its weekend lows.

IOTA Price Posts Worst Performance Among Top-25 Cryptocurrencies

Tuesday brought a moderate recovery to the cryptocurrency market, enabling the bitcoin price to put some breathing room between it and the crucial $6,800 support level.

The majority of other large-cap coins and tokens saw similar price movements, generally rising between one and two percent for the day. IOTA, however, was not invited to the party.

Despite entering the week within striking distance of dollar parity, IOTA proved unable to sustain its recent gains. At one point this morning, the IOTA price slipped below $0.68, though it quickly bounced back from that hiccup and has since leveled out to a present value of about $0.78.

IOTA is now down 15 percent over the past seven days, providing the token with the unwelcome distinction of having the worst weekly performance of any top-25 cryptocurrency.

Iota price chart
Iota/usd | bitfinex

A large share of IOTA trading is currently concentrated on Bitfinex, where the token’s USD pair account’s for more than 44 percent of the $125 million in global IOTA volume. Notably, the token is priced significantly lower on Bitfinex than other major exchanges. At present, the IOTA price is holding above $0.80 on Upbit, Binance, Coinone, and OKEx.

Iota trading volume chart
Source: coinmarketcap

Price Manipulation or Concern over a Failed Partnership?

The reason for IOTA’s significant single-day decline is not immediately clear.

IOTA supporters, for their part, in many cases attributed the sell-off to “price manipulation” and “FUD,” arguing that the movement did not make sense since “so much is coming” that will benefit the token moving forward.

However, it’s perhaps more likely that the IOTA price is facing stronger headwinds than the wider market due to the recent revelation that Sirin Labs, creator of a crowdfunded blockchain smartphone called the “Finney” (after early bitcoin adopter Hal Finney), would not be developed in partnership with the IOTA Foundation.

The Finney whitepaper had originally stated that the phone’s operating system would be built upon the “Tangle,” IOTA’s distributed ledger. Indeed, this was true as recently as April, when Sirin Labs developers told CCN in an interview that they were working with IOTA as well as several other protocols.

However, Sirin Labs CEO Moshe Hogeg recently told ETHNews that the company had decided to go in a different direction.

“We’re not with iota, we looked into it and decided to go a different route,” Hogeg reportedly said, with another team member explaining that the OS will instead run on a private, Ethereum-based blockchain while Sirin Labs develops an independent “next-generation” blockchain.

Featured Image from Shutterstock

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Published at Tue, 07 Aug 2018 17:42:52 +0000

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Blockchain Ad Platform AdEx to Partner with Video Entertainment Platform Stremio

Blockchain-powered ad exchange AdEx will partner with video entertainment platform Stremio to deploy its solutions in the platform’s application.


AdEx to Team Up with Stremio

AdEx is an ad exchange that offers blockchain solutions for the entire online advertising industry. It seeks to entitle end users to decide which ads to see by specifying their preferences and to ensure transparency and fairness for advertisers and publishers.

Stremio, on the other hand, is a semi-open source video entertainment platform launched in 2015. It is designed to host and deliver any kind of video content within the same application. Stremio app has been downloaded by 4 million people so far.

Just like other video platforms, Stremio monetizes through third-party ads. However, most advertisement placement solutions entail non-transparency and complexities related to bidding and publishing and are widely criticized within expert communities.

AdEx diagram

About the AdEx Advertising Platform

AdEx offers a blockchainized solution that ensures automatic payouts for ads to publishers, and guarantees transparency to advertisers. The work on AdEx’s solution is still underway, but the parties have agreed to deploy it when the AdEx team completes the development.

According to AdEx CMO Vanina Ivanova:

The AdEx and Stremio teams will be working closely together on the integration of our solution in their platform once the exchange becomes fully operational. We are looking forward to implementing AdEx in a real-world environment as it will demonstrate the full range of new capabilities and advantages that the blockchain technology can offer to the online advertisement industry.

[youtube https://www.youtube.com/watch?v=cCSY-6h20AY?feature=oembed&w=500&h=281]

Trial by Fire

Once deployed, AdEx can work with any platform. This might prove to be the ultimate real-world test since the Stremio app already has millions of users worldwide. Due to Stremio’s huge audience base and variety of content, the platform is of interest to advertisers from multiple industries.

Nikola Hristov, Head of Adtech at Stremio, stated:

We believe that incorporating such a reliable solution for ad serving in our platform would dramatically enhance our operations and bring the technologies of monetizing to a whole new level. Partnership with AdEx could be a first step in creating the online advertisement industry of tomorrow.

The AdEx team has expressed its confidence that their solution can be smoothly integrated with Stremio, empowering advertisers to reach a multi-million person audience immediately upon integration.

[Disclaimer: This is a sponsored article.]

Can AdEx build a better online advertising model? How will it benefit both advertisers and viewers? Let us know what you think in the comments below.


Images courtesy of AdEx, AdobeStock

The post Blockchain Ad Platform AdEx to Partner with Video Entertainment Platform Stremio appeared first on Bitcoinist.com.