Currency — the bills and coins you carry in your wallet and in your bank account — is founded on marketing, on the belief that banks and governments are trustworthy. Now, Paul Kemp-Robertson walks us through a new generation of currency, supported by that same marketing … but on behalf of a private brand. From Nike Sweat Points to bottles of Tide (which are finding an unexpected use in illegal markets), meet the non-bank future of currencies.
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![Bitcoin cash [bch] slips to sixth as stellar lumens [xlm] sees one-year low](https://ohiobitcoin.com/storage/2019/01/BCH_1hour-6.png "Bitcoin cash [bch] slips to sixth as stellar lumens [xlm] sees one-year low")
