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Investor Accreditation Laws Must Change for Security Tokens to Gain Traction

Investor accreditation laws must change for security tokens to gain traction

Investor Accreditation Laws Must Change for Security Tokens to Gain Traction

Map of the world with accredited investors

One of the most hyped innovations to come out of the crypto space in 2018 was the security token. In the midst of a crashing utility token market caused by overinflated valuations, regulatory issues and (of course) a lack of utility, security tokens emerged with the promise of being a safer, more regulatory compliant and practical investment option.     

What Is a Security Token?

Security tokens are investment contracts that represent legal ownership (as recognized by the SEC) of a physical or digital asset such as artwork, real estate, or exchange-traded funds that have been registered and verified on the blockchain.

Using smart contracts, investors can exchange fiat money or cryptocurrencies for security tokens. Security token holders can trade their tokens for other assets, place them as collateral for a loan, or easily transfer ownership to other investors.  

Security tokens have attracted so much attention because of their potential to change how we define asset ownership. Assets that have been exclusively owned by wealthy investors can now be made more accessible for everyday people all over the world to invest and profit from.  

According to the Wall Street Journal, “At least $2.4 trillion was raised privately in the U. S. last year,” which was $300 billion more than was raised in the public markets. This shows that business funding is coming from private channels, which makes security tokens a perfect tool for both businesses and private investors to leverage.

Company equity, rewards, art, gold, or even personal brands, can be tokenized and sold as securities on the blockchain, making the possibilities for security tokens virtually unlimited.

Investor Accreditation Laws Dampen Optimism

Despite the optimism around this innovation, recent reports from Techcrunch have shown that early results in 2019 have not been very positive for the security token offerings market. The primary reasons have been the fact that many private placement investors still view digital tokens as a technological, regulatory and market risk. The market suffers from the classic chicken and egg problem, where a lack of liquidity is keeping investors away from spending their capital, yet more investors are needed for liquidity to be generated.

The root cause of this liquidity problem has to do with the issue of investor accreditation, and how these old rules restrict the majority of retail investors from investment opportunities, which in turn prevents higher caliber businesses from raising capital via security token offerings.

What Does it Mean to Be Accredited?

One only needs to have access to a digital wallet and an Internet connection to invest in cryptocurrencies and utility tokens. However, when it comes to security tokens, U.S. investors must be certified.

In the United States, accredited investors are defined as those who have a net worth of at least $1,000,000, or have earned an income of at least $200,000 each year for the previous two years. This demographic of investor is granted access to more complex and higher-risk investments such as venture capital, hedge funds, and angel investments.

The criteria for accreditation is based on the assumption that only people with significant amounts of money should be afforded the right to make risky investments, presumably because they can afford to lose the money they invested, and because they are more educated and experienced when it comes to making investment decisions.

This flawed logic is supported by the idea that regulators are protecting the average investor. However, evidence proves the contrary.

High Risk, High Reward

Most investors understand that getting into a stock or cryptocurrency at an early stage is a high risk, high reward decision. If one bet on the right asset when it is cheap, then an investor can make significant gains once the market starts to realize its value and late investors pour in.

The problem with classifying accreditation based on wealth alone is that regulators limit access to the earliest and most potentially profitable investment opportunities only to those who are already wealthy. Only once the value of an investment has risen substantially does it become available to the regular investors.

This means that any gains these regular investors can hope to achieve are much smaller, yet the risk is almost the same, as early investors begin to sell their positions at a profit once later investors buy in. In the end, the rich continue to get richer, while the average to less fortunate investors have little chance of ever catching up.

In the long term, the current investor accreditation rules not only limit the viability of the security token market, but they also perpetuate a cycle of favoritism towards the rich that only helps to expand wealth inequality.  

Educated Everyday Investors

The most concerning component about today’s accredited investor rules is that they do not account for how most of today’s investors become knowledgeable about the markets. The Internet provides all kinds of investors with an unprecedented ability to improve their knowledge of financial markets and make smart investing decisions regardless of how much wealth they currently have in their bank accounts.

This reality is even more pronounced in the crypto space, where Twitter and YouTube are primary sources of information. With millennials representing a significant demographic of crypto investors,  tech-savvy traders are freely sharing ideas on Twitter, YouTube or Telegram. Thousands of people from online communities help each other identify the best opportunities in the market, while also absorbing information about how to become a smarter, more sophisticated investor.

Therefore it only makes sense that investor accreditation should be judged by the experience and knowledge of the investor, as opposed to how much wealth they have at the moment.

Investment Experience and Market Competence

A preferred method to determine whether investors are accredited would be an evaluation of their knowledge of the markets and their investment experience.

If investors are currently using trading accounts, they could submit their portfolios to show how long they have been investing and how diverse their portfolio is. They could also be required to take a simple test that evaluates their knowledge of whatever markets in which are interested in investing.

Both of these criteria allow anyone to accumulate the experience and knowledge necessary to become accredited. This stands in contrast to the current rules for investor accreditation, as earning a net worth of $1,000,000, or an annual income of $200,000 is far less achievable for the majority of the population (ironically, most people would only ever be capable of achieving such wealth through access to better investing opportunities).

Democratizing Capital Gains

Security tokens generated lots of hype in 2018 because of their potential to provide limitless investment opportunities for everyone in the world regardless of income level or connections.

According to The Washington Post, the single biggest driver of wealth inequality is capital gains. The more money someone has, the easier it is to generate greater wealth through investments.

By requiring security token investors to be accredited (based on the current criteria for accreditation), regulators are ensuring that the playing field for rewarding investment opportunities remains uneven and that the problem of wealth inequality only continues to grow.

Security tokens are technology’s answer to decades of limited fundraising channels for non-traditional businesses, and limited opportunities for the retail market.

Basing investor accreditation on experience and market knowledge would allow regulators to protect retail investors, while lowering the barriers to entry for millions of people to rapidly elevate their socio-economic status through better investment opportunities, ultimately decreasing the rate of wealth inequality in the U.S. and around the world.

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Published at Sun, 10 Mar 2019 19:00:40 +0000

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The NEWS Utility Token – Addressing $100B Of Ecosystem GDP

PressCoin is a special ICO. In order to get your hands around the size of this business opportunity, one has to take a step back.

This article explains how the PressCoin tokens will grow over the next five years to service a $100B+ economy, and how to think about the size of the market opportunity that this presents.

The Broken News Media Economy

The role of the rise of Facebook and Google in the downfall of journalism, nd the weakening of democracies around the world is now well understood. In March 2016 Emily Bell, Director at the Tow Center for Digital Journalism at Columbia Journalism School delivered a speech with the title, “The End of the News as We Know It: How Facebook Swallowed Journalism”.

Emily’s words rang clear and were widely reported. In the 20 months since her verdict on the fate of journalism was delivered, her idea has dug in.

The news media economy, a vital instrument in the flow of unbiased and useful information about our world, has become completely dependent on Facebook and Google for its survival. And the industry appears to be helpless to respond. In the 2016 Presidential election shameless propaganda peddled by script kiddies in Macedonia took center stage.

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The words Fake News in red text on a newspapers as a reminder to be aware of hoaxes and disinformation for propaganda uses

The two giant platform companies, Facebook and Google, supply the vast bulk of internet traffic to news sites, even as they take the lion’s share of the revenue from content they are simple linking to.

This new normal  is not just destroying the news industry, it is also cannibalising the advertising industry. Nearly 30% of the global ad industry (~$560B) is now digital (at about $170B) and around 60% of this is now controlled by Facebook and Google through fully automated online marketplaces. What’s more, nearly all the growth in the digital ad market (the remaining 70% and growing), is moving entirely into Facebook/Google.

In summary the news media industry has been hemorrhaging for two decades, and there are no scalable solutions in sight. And it is as a result, ripe for disruption.

News Industry Innovation Has Stalled

Sadly the depth of the crisis has also stalled innovation.

A wave of VC funded media startups between 2012-2015 showed some promise, but now even these are struggling to thrive, Buzzfeed, Vox and Vice have stalled in their growth trajectory. The industry has shown itself both unable to figure out new business models, and unable to unite to face down the Facebook/Google duopoly.

On the other hand, at least everyone now knows that this is an incredibly important problem. And being a very large market, a successful strategy here is an obvious place for a very disruptive and high risk/reward ratio solution to thrive.

PressCoin provides an entirely new system wide approach to solving this crisis.


“The value of PressCoin isn’t a single platform or revenue stream. PressCoin is a protocol, shared infrastructure and services, reference implementations, and an open developer ecosystem coupled with a startup accelerator program.

PressCoin extends reach into the regular money (or fiat) world by powering PressCoin Wallets, Payment Services, and APIs using partner Swiss-bank real-time crypto/fiat trading platform CointypeX.” – Presscoin.com

PressCoin as the Crypto-Economy for News

What is the new PressCoin economy?

At its heart, PressCoin will be a set of platforms, partners, plumbing, and business functions which will service all actors in a new digital news media eco-system.

Publishers, journalists and editors, curators, commenters and moderators, readers, subscribers, news agencies, merchandizers, digital agencies, PR and media agencies, politicians, citizen reporters, pollsters, advertisers, NGOs, neighborhood organizations, activists, investors and entrepreneurs – indeed all actors in the eco-system will be able to access PressCoin markets and use them to ply their craft.

PressCoin’s platforms will also have deeply embedded markets to enable the principle actors – publishers –  to work and collaborate with each other and take on the platforms together.

To fix today’s broken world – not just the broken news industry – but the broken democratic institutions that have been be failed by the world’s news publishers. Publishers, in turn, will be drawn into participating in the PressCoin economy in three ways:

  • Access to state of the art data-driven publishing technology designed to deliver a quality logged in mid-funnel experience to readers;
  • The opportunity, through trading in PressCoin to own a share of the platform technology through an ERC20 Smart Contract linking Token ownership to share ownership in PressCoin Plc.
  • Access to engaged pool of PressCoin economy readers who can bring additional value to their publications through active participation.

And using PressCoin’s NEWS tokens as the glue to bind them together, inside the PressCoin eco-system publishers will be able to trade in their lifeblood – content, advertising and web traffic.

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NEWS Utility and the GDP of the News Economy

This is where the Utility of the NEWS token comes into its own as a disruptive agent for change.

As its use grows – initially to reunite a divided and beleaguered industry –  the demand for the currency will build organic liquidity – bringing wealth back to publishing companies and enabling them to invest in and improve the quality of their content.

Over the past decade, the platform giants have made digital advertising a borderless, global market.

This will accelerate PressCoin’s growth as PressCoin will compete on the same basis – first at the edges, working with early adopters – most likely independent publishers, bloggers and niche news organisations.

And as the GDP of the new PressCoin based economy grows larger publishers will come on board as they realise they have to upgrade their legacy publishing technology or die.

And as the economy grows the value of NEWS itself will become an indicator of the health of the business within it. If the amount of business going on is high, the GDP will grow, if not it will be low.

Governments often seek to inject liquidity into markets by way of printing money.

The ICO process follows the same principle, stimulating economic activity within the ecosystem by providing a means for industry players to transact with each other and collectively grow their wealth.

The Math – PressCoin Growth Projections

The size of the news media, global advertising, and related ecosystems economy is estimated to be anywhere between $650 to $1T in size, depending on how many related (adjacent or vendor) industries one counts.

The goal of PressCoin is to take 5% of this market over the next 5 years – addressing $30B to $50B in opportunity.

And each dollar of revenue, when it moves through an economy composed of interrelated members, has a follow-on economic effect of creating more transactions as the money changes hands in the exchange for new goods/services.

This is measured as the velocity of money, and tends to be higher in more active economies. The sum total of all this transactional activity forms the basis of the utility of the PressCoin cryptocurrency.

In this way PressCoin plans to create high levels of organic, utility-based demand and consequent liquidity in PressCoin token markets. PressCoin’s initial listing on the CointypeX exchange will take place within days of the close of its ICO, once all investor tokens have been distributed.

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