You have determined your ideal art fairs, set dates and exhibitor fees and accepted. What professionals can you expect from the self-presentation at the fair? From the beginning, you have more creative control to determine how your work will be installed in the room. When exhibiting at a dealership, the design of the stand is your prerogative. However, if presented in a collective of emerging artists, you will have greater creative control to present your works in the best possible way. Use the knowledge you know about your work so that the concept of the exhibition can really sell your work and present it in the best way. Literally: establish an illumination that highlights the presented works and will attract more visitors to your stand under a real-time project.
Turning foot traffic into sales, you must know what visitors are looking for at art fairs. Bring additional work of different sizes to show buyers who want to buy artwork on a different scale. Have business cards for buyers who need to walk and return to work later. The best of showing your own work in art fairs? You retain all the profits from sales, they are a factor of additional dynamism to attract potential buyers and they have the resources to give collectors exactly what they look for in art fairs. You can connect the collector directly to your cabinet to explain how collectors can hang their work at home or highlight their current collection with their work. This combined advantage of greater creative control over the way your work is presented and more incentive leads to a compelling argument for presenting your own work at art fairs.
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Published at Wed, 30 Jan 2019 18:19:27 +0000