giant Emaar has announced plans to launch a and is considering holding an initial coin offering () in Europe, English-language local media Arabian Business on March 11.
Per the article, the will be developed by Swiss startup Lykke, and will grant Emaar’s and stakeholders access to the referral and loyalty system across the entire company. Emaar is the largest company in the United Arab Emirates (), responsible for the Burj Khalifa, Dubai Fountain, Dubai Mall and Dubai Opera.
According to its Wikipedia page, Emaar Properties boasts a revenue of $5.83 billion and has been valued at $9.7 billion as of June last year. Moreover, according to Arabian Business, Emaar’s revenue grew by 37 percent last year to $7 billion.
The article further notes that Emaar will also consider holding an ICO in Europe within a year of the internal operational launch of the platform. The startup developing the , Lykke, will reportedly comply with the standard and release it on the () .
Maud Simon, global head of human resources at Lykke, confirmed the plans to Cointelegraph.
As Cointelegraph in February, Emaar Properties has officially denied reports that it enabled crypto for property.
Also in February, the County Auditors’ Association of Ohio the formation of a working group to study the use of for the effective transfer of property deeds.
Published at Mon, 11 Mar 2019 16:42:12 +0000
