Crypto in the Mainstream: Ether Makes Cameo in Netflix Series
Popular movie and series streaming platform Netflix has just released the second series of its original show, The OA, and surprisingly, it features the use of the native crypto asset on the Ethereum , Ether (ETH). The science-fiction mystery drama revolves around a fictional online puzzle game (presumably an Ethereum-based decentralised application) called Q Symphony.
One of the characters in the show has won a substantial amount of Ether playing Q Symphony. Besides being Ethereum that takes centre stage, what’s interestingly is that the inclusion has little to do with either the , trading, or .
Ethereum on Netflix: A Boon for Crypto Adoption
The second most popular crypto by market capitalisation has been featured prominently in the second series of a Netflix original show, The OA. The first episode introduces Ether as the currency used to reward players on a fictional online puzzle game called Symphony Q.
Fittingly, given its crypto content, the second series of The OA, titled “Part II” is based in tech-hub San Francisco. Whilst we are not going to give any spoilers here, the show is heavily influenced by both science-fiction and the supernatural . The story begins with a girl going missing who has made a substantial sum of Ether playing Symphony Q. Prior to her disappearance, she had sent all her earnings to her grandmother.
As you can see from the screenshot below, the series was shot prior to the recent bear market desecrating prices. No doubt many watching the first episode, titled “Chapter 1: Homecoming”, will have cursed the directors for not using a more up-to-date price:
Seemingly, The OA is set in a reality in which prices across the entire crypto market did not spend most of 2018 plunging downwards. This is somewhat forgivable since the action is set across multiple dimensions.
Although cryptocurrency has been used to drive plots in popular culture several times in recent years, what distinguishes this latest mention is the fact that The OA’s narrative does not focus around the dark web (as is the case in the movie Unfriended: Dark Web, which came out last year), computer hackers (like in an episode of , also a Netflix show), or exclusively on trading (as in an episode of Billions aired last year).
Ledger Nano S featured in the last episode of (Billions S03E07) “one million dollars straight in crypto, in cold storage”. It was a great suprise for us! Getting more and more mainstream.
— Ledger (@Ledger)
By contrast, the Ether in The OA has been awarded for playing a video game, presumably similar – at face value, at least – to the many decentralised games in around the world today. Crypto as a payment method seems to have been largely accepted without question as a legitimate means of value transfer for the show’s characters too.
It is also interesting to see Ethereum take centre stage over the obviously more recognisable . Evidently, the show’s writing department is crypto-savvy enough to differentiate between the potential future use cases of both digital assets.
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Over the past year, there have been fortunes made with winning investments like bitcoin, ether and ripple. And yet many people don’t know how to buy a single bitcoin. If you are new to digital assets, you may find it a tap dance just to get your money in, between digital wallets, online exchanges and questionable regulations. If you are perplexed by blockchain technology and feel more comfortable having your money in traditional markets, there are companies you can invest in to get the technology in your portfolio. Companies like IBM and Microsoft are betting heavily on blockchain tech, and are positioning themselves as leaders for the .
Here are some familiar, publicly traded companies that have invested in blockchain technology:
Microsoft (MSFT), Nasdaq
Microsoft has been sponsoring blockchain technology and is now a founding member of the Enterprise Ethereum Alliance (EEA), along with dozens of other companies including J.P. Morgan and Toyota. The alliance was formed to create standards for Ethereum in business use cases and to collaborate for a blockchain-based online marketplace. Microsoft’s Azure cloud computing service platform also supports Ethereum, offering Blockchain-as-a-Service (BaaS) tools for app developers.
Quoted in the , Marley Gray, who leads Microsoft’s blockchain efforts, said, “We see a huge opportunity here. Enterprise-scale and enterprise-grade infrastructure is going to be vitally important for this financial infrastructure that will be woven using blockchain over these next few years.”
As Microsoft adds development tools and industry expertise, its early bets on blockchain tech should grow in years to come. The stock is now sitting at a 52-week high in the $72 range, with a trailing annual dividend of $1.53 per share.
IBM (IBM), NYSE
With a different approach, IBM has joined Hyperledger in its foray onto the blockchain. Governed by corporations, Hyperledger has five blockchain and distributed ledger projects in incubation. The one that IBM is most invested in is called Fabric, a blockchain layer for enterprise solutions, which also has support from companies including Accenture, Airbus, American Express, CME Group, Intel and others.
In 2016, IBM focused specifically on introducing blockchain technology to the company’s artificially intelligent computer named Watson. Potential applications include machine-to-machine communications and payments, machine self-diagnostics, and machine self-learning.
Similar to the Microsoft Azure developer platform, IBM also offers for corporations. Shares of IBM are now trading around $152, with a trailing annual dividend of $1.40 per share.
Overstock.com (OSTK), Nasdaq
In 2014, Overstock.com started a VC fund to manage investments in firms leveraging blockchain technology. Named Medici Ventures, the fund now owns a 2.5 percent stake in , which may become a leading company. And in April 2017, Medici invested $428,000 in bitcoin company , a leading digital wallet and exchange in Argentina. Medici has also invested in several platforms related to equity trading.
Overstock.com CEO Patrick Byrne has long been a proponent of bitcoin and blockchain technology. In 2016, he a new subsidiary blockchain-based equity trading platform named t0, which he thinks could revolutionize equity trading. t0 combines cryptographically secure distributed ledgers with existing market processes to reduce time and costs, and increase transparency, efficiency and auditability.
Medici continues to invest in promising blockchain startups. The company’s stock is trading in the $14.50 range, with a market cap of only $363 million.
FastForward Innovations (FFWD.L), London Stock Exchange
FastForward Innovations is a VC firm investing in emerging technologies. In 2015 FastForward made a £279,000 ($431,300) investment in Factom, which in 2016 was revalued at £560,000 ($709,800) after another successful funding round. The latter round included funds from well-known investor Tim Draper, who , “Governments also need better security from hackers, and the blockchain avails them of better security than they currently have. I believe that the Factom team has the opportunity and the potential to build a company greater than Oracle and Palantir and IBM combined.”
FastForward is also invested in digital gaming, wearable technology and online media. The company’s stock is currently trading at £12.65 ($16.24).
If you want exposure to bitcoin and only bitcoin, you can buy into the bitcoin Investment Trust through your traditional brokerage account. A financial product of Grayscale, which is owned by Digital Currency Group, GBTC is meant to track the bitcoin market price on behalf of investors, who then don’t have to buy and safekeep bitcoins for themselves.
The fund’s bitcoins are kept in deep storage vaults with bitcoin company Xapo, where they are protected by intense cryptographic and physical security. With $390 million in assets under management, the fund has a market cap of $882 million on Yahoo Finance. Recently, the price of the fund has soared above the market price of bitcoin, which shows an active demand for a bitcoin investment vehicle. Currently trading at $516, GBTC is up from $101 just six months ago.
Blockchain Capital
Though not publicly traded, if you would like to dabble in digital assets but don’t know which projects to invest in, Blockchain Capital offers an interesting way to play this space. Calling themselves the “First Ever Digital Liquid Venture Firm,” Blockchain Capital invests in promising blockchain projects and the platforms that support them, and now has what looks to be a strong portfolio. Their holdings include industry leaders Blockstream, Bitfury, Coinbase, Ripple, ShapeShift, BitPesa and more.
What is unique about Blockchain Capital is that they have their own digital token called BCAP, which represents an indirect fraction of non-voting interest in their . By buying the BCAP tokens, you will own a share of the fund of companies that Blockchain Capital invests in. When the fund released these tokens to the public earlier this year, the entire offering of 10 million BCAP sold out in less than six hours, raising a total of $10 million USD at $1 per token. Today the token trades on Liqui.io for $2.25.
This article is for general information purposes only and should not be taken as investment advice. Investors should conduct their own due diligence and consult with a qualified tax/investment professional before attempting anything described in this article.
