Canadian cryptocurrency exchange Coinsquare released its first television advertisement on Monday. The ad will start running on TV later this week. The campaign is aimed at attracting more users.
So you want to get into ? Do it right. Check out our new commercial!
— Coinsquare (@Coinsquare)
, known as “Canada’s Coinbase”, is a secure trading platform which currently supports buying and selling of various cryptos, such as bitcoin, Ethereum, Dash, Litecoin, Dogecoin and more. Built on the same technology as the New York Stock Exchange, this full-fledged trading platform has the QuickTrade trading feature, which lets users trade one coin to any other easily and quickly.T he services Coinsquare provides are available to a global user-base.
At present, Coinsquare ranks as the world’s 95th-largest exchange, with daily volumes of about $1.7 million, according to CoinMarketCap data. Among exchanges that offer CAD trading pairs, it ranks third, behind LakeBTC and QuadrigaCX.
The 30-second commercial begins with ’So you want to get in to cryptocurrencies’ and ’There are a lot of scams out there’. In the end, it claims ‘Invest with Pros. Not cons.’ and describes Coinsquare as “Canada’s most secure platform” for trading digital currencies.
Making an attempt to establish the exchange’s reputation as a trustworthy alternative to the numerous scams and other cautionary tales that unfortunately pervade the space, Coinsquare hopes to become a strong competitor to Coinbase in the near future.
“We believe that we will be a strong competitor to Coinbase and other exchanges in the US by the end of the year,” told Cole Diamond, Coinsquare Chief Executive Officer.
Earlier this year, Coinsquare revealed its plans to expand and go public in September this year. The company is going to be listed on the Toronto Stock Exchange. Hopes to raise approximately $120 million (C$150 million), Cinsquare plans to use these funds to finance expansion into the US and UK.
Coinsquare is not the first cryptocurrency company to go public, but it will be one of the first to do it through traditional means, which feature a lengthy regulatory review process. Other public exchanges did it through reverse takeovers (RTOs), which suppose that a firm merges with a company that is already listed on an exchange and then updates its name and ticker symbol.
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The open source platform is battling online fraud and phishing in the crypto space and ecommerce in general through community involvement and a digital rewards ecosystem
Tel Aviv – April, 2018 – , the AI powered cyber intelligence company fighting online brand abuse, is announcing today the launch of , its anti-scam platform combining the power of AI with blockchain technology. MyShield is bringing trust to the cryptocurrency industry by tackling the rampant fraudulent activities, phishing and online scams that are plaguing the developing platforms.
In the age of the Internet, the need for cyber security, thanks in part to scams and different phishing schemes, is not new. In fact, counterfeits and piracy in the e-commerce and online market are estimated to reach $2.81 trillion by 2020. However, in the cryptocurrency industry, this issue is an even greater challenge, since it is a distributed model with no-centralized governance or regulation. Previously, the only types of cyber security have been anti-virus and anti-spam, but now BrandShield is developing the anti-scam.
With MyShield, the accreditation of the industry is placed back into the hands of crypto users by not only alerting them of different scams, but also rewarding those users that report the potential scams and share them with other members. By invoking community involvement in the fight against scams, crypto users will be incentivized by MyShield tokens, MyShield’s own cryptocurrency. When members use the MyShield tokens, the platform will provide a money-back-guarantee for transactions made on online items, marked by MyShield as trusted.
MyShield’s decentralized platform will also be sourced from additional data stored on the blockchain in the form of AI powered cyber intelligence providers. The first of the AI powered cyber intelligence will be from BrandShield itself, since the company has developed the leading technology for monitoring the Internet and analyzing the potential risk of different online threats.
The combination of community involvement and AI technology creates an alliance between all members: for crypto users it provides confidence, for companies it helps stop infringements, and for solution providers it supplies information and monetization options. This entire system of checks and balances builds guarantees for all parties, guarantees that online items are low risk, a money-back-guarantee for premium users, and guarantees through incentives for marking suspicious activities as scam. The information from the BrandShield system will now be topped by crowd wisdom provided by users, so the MyShield platform will not only help the community, but will also benefit the different companies, organizations, and solution providers.
“Here at BrandShield, we believe in being one-step ahead in the fight against all types of online scams, and in order to do that we must also be ahead of the curve in terms of technology,” says Yoav Keren, CEO of BrandShield. “By launching MyShield and by using blockchain technology, we are committing to protect the Internet by building a powerful coalition of crypto users and companies.”
About
About MyShield:
MyShield is a blockchain based Anti-Scam Platform, created based on the technology, knowledge, and experience of BrandShield. MyShield alerts users whenever they reach a fraudulent website, or any other type of online scam, in the hope of bringing trust to the ecommerce and online market. MyShield aims to create an economy of confidence, based on the MyShield token, the MSLD, a Token of Trust.
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About BrandShield:
BrandShield, an online brand protection cloud based software, revolutionizes the way organizations fight brand abuse – from detection to takedown.
BrandShield’s AI-powered cyber intelligence technology enables early detection of online scams, including phishing, fraud and counterfeits, automated exposure of fraud networks and swift takedown options.
BrandShield’s robust, patented technology not only detects online scams, it also analyzes and prioritizes risks, based on web metrics and its machine learning capabilities. This unique methodology allows focusing enforcement resources on the problems that create the most damage, across multiple platforms including rogue websites, ecommerce marketplaces, social media platforms, mobile apps and PPC Ads.
BrandShield also provides comprehensive enforcement and case management tools creating a 1-stop-shop for all enforcement efforts. Combining them with BrandShield’s enforcement experts completes the most thorough protection from online scams.
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