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Blockchain Experts Tell Congress How Crypto Tech Can Combat the Flow of Counterfeit Goods

Blockchain experts tell congress how crypto tech can combat the flow of counterfeit goods

Blockchain Experts Tell Congress How Crypto Tech Can Combat the Flow of Counterfeit Goods


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Leveraging blockchain technology can help improve supply chain management and shipping as well as help protect United States companies from pirated products shipped from other countries which are causing unfair competition and disrupting markets.

This claim emerged from presentations and testimonies from experts who spoke at the Congressional hearing of the United States Subcommittee on Oversight and Subcommittee on Research and Technology on Tuesday. The hearing focused on leveraging blockchain technology to improve supply chain management and to combat counterfeit goods such as medicines and children’s products.

Ralph Abraham, chairman of the oversight subcommittee highlighted in his opening sentiments that “leveraging blockchain technology” could help “improve supply chain management and combat counterfeit” goods. He said blockchain technology could benefit both the private and public sectors despite concerns around overregulation of the technology.

Said Abraham:

“We understand that the tech can benefit both the public and private sectors and seek to understand what can be done to ensure that this tech is appropriately leveraged.”

The issue of regulation and standardisation of blockchain platforms took center stage, with Chris Rubio, vice president for global customs brokerage staff at UPS saying the United States government had to “take balanced approach to regulating and allowing the technology to grow” and provide solutions to logistical and supply chain problems and challenges.

“I know the patch of global regulation that stifle innovation,” he said. “The international community must come together to ensure that there is one unified standards for blockchain.”

Blockchain
Source: shutterstock

The Department of Homeland Security’s Science and Technology director, Dr. Douglas Maughan highlighted that blockchain platforms were promising value solutions, underpinned by “rapid growth of interest across both private and public” sectors across the world.

Dr. Maughan said from a government perspective, blockchain technology holds the potential for enhanced transparency and auditing of public service operations. It also helps enhance “greater supply chain visibility to combat the distribution of counterfeit products and automation of paper based” processes.

Manufacturers and producers of baby care products such as Luv N’ Care are of the view that blockchain technology will help combat the distribution of counterfeit products. Robert Chiavello, who represented the company at the congressional hearing, said blockchain was the right technology solution to determine the authenticity of products from production to final delivery point.

He said:

“Today the pirated products we are facing are coming in by post with a foreign entity using e-retailers. They are copying our pics from our websites and then they use digital advertising and consumers think the products is related to us and companies then post the products straight to the consumer.”

The hearing was also told that blockchain enables collaboration in the shipping and logistics industry through ensuring the security and the flow of trustworthy of information. The industry has been pushing for standardized and collaborative blockchain approaches, with China already working on this.

This will allow participants under the platform to track and locate data on the processing of cargo and will also make it easy to access critical information for all partners to a transaction. Blockchain will help to “ensure real time visibility and enhances authentication” of transactions.

Michael White, the head of global trade digitization at Maersk, told the hearing that supply chains were critical in global trade, with 80% goods traded around the world carried by shipping companies who now need enhanced and centralised management and monitoring platforms such as blockchain.

The underlying values of deploying blockchain in the supply chain far exceeds its current limitations, although developers are continuously working on refining their platforms and applications, other members said.

“Blockchain could bring together buyers and sellers together. Blockchain could enable greater transparency and assurances that duties are paid. Blockchain can have ability to track through supply chain. We have seen the tech used to track products such as diamonds and mangoes. It ensures standards are met each step of the way,” Rubio concluded.

Featured Image from Shutterstock

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Published at Fri, 11 May 2018 23:30:41 +0000

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VOISE Music Sharing and Monetization Platform Announces ICO

Music-focused, blockchain-based platform VOISE has announced a crowdsale launch for its new Voisium (VSM) tokens. The crowdsale commences May 6, 2017, and is a vital part of VOISE’s alpha stage roadmap, which relates to platform development and the release of a new range of client software.

[Note: This is a press release]


Built on Ethereum blockchain, VOISE is primarily focused on representing independent musicians’ interests while providing music lovers affordable access to unique content.

The VOISE platform will offer artists the freedom to monetize their content while bypassing the previously unavoidable commissions and charges laid down by record labels and other third parties.

VOISE’s ethically motivated business model is designed to give 100% of the platform’s revenue back to the artists and musicians. Because the platform is geared towards musicians and not technicians, users can expect a simple, intuitive platform design, which can be used easily and without any special skills or Industry knowledge.

VOISE platform

Blockchain and cryptocurrency technology are still somewhat untapped in relation to the music industry, and VOISE believes that there is enormous potential in integrating them together. VOISE will include support for fiat currencies within the platform, in the interest of ensuring familiarity with existing infrastructure and facilitate the transition between technologies.

VOISE’s business model is designed to stimulate a strong interest among independent artists, and as a result, the selection of available music for members is broader and vivid compared to limited mainstream titles offered by other platforms. VOISE enables artists to upload content instantly for distribution, and the VOISE Radio feature provides unlimited free and paid content for music lovers to enjoy.

The VOISE platform’s native currency, Voisuim (VSM), is created using Ethereum smart contracts and will be available for investors to purchase during the impending one month-long crowdsale. The platform has stipulated that there will be a maximum supply of 100 million VSM tokens available, which should encourage an appreciating value in the mid to long term. After the completion of the crowdsale VSM tokens will become tradable on a number of different platforms, against all other cryptocurrencies.

ICO investors will receive 160 VSM for every ETH they contribute but those joining early can take advantage of a 25% early-bird bonus during the first 16 hours of the ICO. Proceeds from Voisium crowdsale will be reinvested back to support the continued improvement of platform features, one of which will be the inclusion of fiat currency support.

Some of the currencies that will be supported on the VOISE platform include USD, EUR, and GBP. In the interest of familiarity, users have the option to switch from fiat to VSM, as they start to understand how the cryptocurrency works and applicable conversion rates.

VOISE new platform aims to bring some of the benefits of blockchain technology to an Industry that is fraught with fees and regulations. The decentralized platform seeks to offer artists the freedom to monetize and publish their music without the strings of industry attempting to control their every move.


Images courtesy of Voise.it, AdobeStock

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